Turn ideas into finished social media posts.
In the Posts area you build posts for your channels, fine-tune copy and assets, review platform variants, manage statuses and approvals and publish directly or schedule them in the content calendar.
- Create, review, approve, schedule – one workspace
- Platform variants in one click
- Cleo, Max & your AI crew work on the same post

Too many tools. Too many steps. Too much effort.
- Execution takes too long
- Copy sounds different per channel
- Approvals get lost
- Status stays unclear
- Mistakes right before publishing

One central post workspace for your complete workflow.
- Create, optimize, adapt
- Approvals in one place
- Preview and format check
- Schedule or publish
- Connected to calendar and AI crew

Cleo creates posts in
your brand voice.
Cleo writes copy, generates variants for every platform and checks with Nova that your post fits your brand, strategy and plan.
- Write & optimize captions
- Generate platform variants in one click
- Hashtags & emojis matched to the platform
- Brand voice check right on the post
- Find the best publishing time with your AI crew
- Final platform check with your AI crew

- Write me three variants of this post for Instagram, LinkedIn and TikTok.
- Does this post fit my brand voice?
- Which hashtags complement this post best?
- Optimize the caption for more reach.
- Schedule this post for the best time.
From draft to published post.
Every post has a clear status. Nothing gets lost, no double work and no drag-and-drop needed.
Behind the scenes of our new studio …
Cleo suggests 3 variants
Why consistent content is your biggest lever.
Idea from AI Studio
Our team update for May.
Waiting for Anna's approval
Step 1: capture the idea – step 2 …
Comment from Max
Three tips for more consistent posting.
Today, 6:00 pm
What a strong brand voice really needs.
Tomorrow, 9:15 am
Welcome, Cleo – your new AI crew.
1,245 impressions
How our team plans the next month.
Today, 8:00 am
Coming soon – new calendar features.
Token expired
A clear team. Clear approvals. Clear ownership.
From the first suggestion to publication – every role has a clear job in the posts workflow. Permissions cleanly separated, approvals traceable.
View
Views posts, comments and statistics but doesn't create content – ideal for clients and external stakeholders.
Create posts
Creates and edits posts and replies to comments – content gets approved by an editor before going live.
Review posts
Creates, reviews and approves their own and others' content, publishing directly or scheduling it.
Manage the workspace
Full access to all features. Plus managing team members, role assignments and workspace settings.
- LLouisAdmin
- JJonaEditor
- AAnnaAuthor
Published
The post goes live on the selected platforms – approved through the role hierarchy, visible in the calendar
Your workspace,
your whole AI crew.
Cleo creates. Nova checks.
Every idea becomes a finished post, with Cleo on copy and Nova on brand, strategy and quality.
More about the AI crew
Writes posts and platform variants in your brand voice.

Checks whether posts fit your brand voice and strategy.
Frequently asked questions about Posts
Ready for posts without tool switching?
Idea, asset and platform become a finished post – in the same workspace, with your AI crew. GDPR-compliant, Made in Germany.


